The youth-focused arm of Italian designer Roberto Cavalli’s empire, Just Cavalli is set to launch its latest collection of watches in India that are dedicated to the generation of free-spirits. Launched in the year 2000, Just Cavalli embodies a strong personality that exudes a glam statement like no other.

The new collection of Just Cavalli watches boasts a superlative craftsmanship and an exquisite detailing where all the riveting pieces from the collection draw inspiration from serpentine charm. The collection is broadly categorized in Animal, Logo, Relaxed and Rockthat epitomizes elegance and sophistication in true form. All the watches feature structured serpents in various styles through engraving, embossing, and3-dimensional printing that make this serpentine collection unparalleled with any other collection that has ever existed before. The watches’ experimental graphics, tailored shapes, bling-laden colors and consummate attention to detail lifts up the realanimal spirit with its power-packed creative innovation.

Talking about the new collection, CEO of AP Group, India – Ivana Perovic said, “We are excited to expand our portfolio with such iconic brands that are world famous and have an aspirational value attached to them.The latest collection draws inspiration from the serpent which evokes the essence of animality and sticks to the DNA of the brand. I am confident that Just Cavalli watches will be loved by all the young clientele.”

Just Cavalli watches are exclusively retailed through Watches of Switzerland and Its About Timein Mumbai and 12 outlets of Shoppers Stop in the country from June onwards. Just Cavalli watches entry-level price point starts from 8,999 INR only.

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